Lottery is a very unique gambling event. This is because, it only cost small amount of money to buy a ticket which can make you win very large jackpot. The huge jackpot is normally the main selling feature of a lottery. As more people buy the ticket, the price of the jackpot grows and at the same time, the chances of winning decreases. However, small chances of winning a lottery game do not deter people from playing lottery games. Many lottery players usually go against the odds of statistics, playing lottery games which have large rewards but stands very low chances of winning instead of playing a game with small rewards but stands a better chance of winning. Most lottery company use good marketing strategies to lure people into playing lottery games. Some of the strategies include: successful advertising, television drawings, publicity about jackpot winners and lure of large jackpot with very small investment among others. The main reasons as to why people play lottery games are discussed below in details.
Wealth.
The main reason why people play lottery game is because they want to acquire wealth. Most lotteries lure people with huge jackpot just by buying tickets at very low price. Many people see lottery as an easy way to get rich without putting much effort. Publicity about other jackpot winners normally lures most people in to the game because they think that it is possible for them to win too. Many players believe that they have there own lack and therefore playing a lottery game can make them get rich without breaking even a sweat simply because of lack. Therefore, the desire to have wealth normally drives many people into playing lottery games because only lottery game gives players a golden chance of becoming multi-millionaires.
Accessibility
Lottery games are easily accessible. They are everywhere and any person provided you are old enough to know how to play, can play the game. No skills or qualifications are required to play the game and the price of the ticket is at modest levels that most people can afford. All these factors make lotteries easily accessible as compared to other games like bridge or poker.
Convenience
Lottery happens to be very convenient to most people. You do not need to spend many hours getting involved, all you need is to pick your number and buy your own tickets. Most lotteries allow there customers to buy tickets for several draws at the same time. If you choose to buy tickets online, you will not queue to get the ticket.
Altruism
Some people play lottery games not because they want to win but because they like supporting good causes. Most lottery companies donate a percentage of all money collected from selling the tickets to fund and support programs that benefit the society as a whole. Therefore, buying a ticket for a draw is viewed buy some players as a good way to give something back to the community. Example is Cars for Cancer, who is raising funds for Mater Medical Research Institute (MMRI), Breast Cancer and many more.
Excitement.
Another key reason why people play lottery games is because it is fun and exciting. Most players know that the outcome of the lottery cannot be influence by any of the participants no matter their social or financial status. This make every participant to have the same opportunity of winning the game regardless of background, intelligence, age or any other personal factor.
In conclusion playing lottery is not a bad idea but when playing you must realize that lottery is a game and you can win or lose. If you lose, don’t get frustrated, just try again because winner never quit.